More ADHD fun from the DESPICABLE ME gang, a sort of backstory prequel on those yellow, pill-shaped assistant critters. It’s pretty relentless stuff, like an animated sugar-high for the pre-school crowd, but with surprisingly witty gags for the grown-ups tossed in the mix via ‘60s Pop (music clearance rights must have cost as much as animation), along with a few good jokes found among signage, decor & extras. (Not the crappy reference snark of a typical DreamWorks’ product.) It’s fun to see so much plot carried out in unintelligible Minion-Speak; and note that the animators don’t cheat by relying on their starry and talented voice cast for easy recognition points or for borrowing jokey personality traits. Still, pretty thin stuff most of the way.
SCREWY THOUGHT OF THE DAY: The DVD transfer is unusually bright, headachy bright. Perhaps this was originally done to alleviate the 3D projection darkening everyone complains about. Why it couldn’t be adjusted down a notch or two for non-3D DVD viewing is puzzling.